With summer in full swing, a must-visit spot is delighting the capital’s taste buds. Since 1947, Capoue has passionately embodiedthe art of Belgian artisanal ice cream. The story begins with the very first shop opened on Avenue des Celtes by a couple of Italian origin, and has since expanded into a network of thirteen locations that today delight Brussels neighborhoods, from Flagey to Uccle via Mérode. But the excitement reaches its peak on July 19 for the iconic Ice Cream Day. From seasonal sorbets and ice creams with bold flavors to generous signature sundaes, take a behind-the-scenes look at this leading ice cream shop.
Over 75 Years of Indulgence: The Unique History of Capoue
The Capoue story is a remarkable family-run, artisanal saga rooted in Belgian heritage. It all began in 1947 in Brussels, onAvenue des Celtes, where the Troch couple, of Italian origin, opened their first shop called “Aux Délices de Capoue.” At that time, the ice cream was made entirely by hand in the workshop located in the basement. Thanksto the generosity and authenticity of its recipes, the brand quickly became the go-to destination for ice cream lovers in the capital.
Building on this success, the brand gained new momentum in 1991 by expanding its locations throughout the region, opening shops in Ixelles, Boitsfort, Flagey, and George-Henri. Today, Capoue has thirteen shops in Belgium, each with a cozy, wood-paneled atmosphere. The secret to its longevity? A production facility based in Pailhe, where artisan ice cream makers carry on the tradition, combining time-honored expertise with playful modern touches.
Celebrating Ice Cream Day: A Deep Dive into Artisanal Flavors
To celebrate these flavors, there’s nothing better thanIce Cream Day on July 19! At Capoue, indulgence is taken (very) seriously through an innovative clean-label approach. After years of research, the company has banned controversial additives in favorof 100% natural alternatives. With reduced sweetness and high-quality ingredients, the ice cream shop offers generous portions with intense flavors. Enough to treat yourself to one, two, or even three scoops—without any guilt.
This summer, sun-kissed sorbets are taking center stage: strawberry, raspberry, melon, mango-passion fruit, and blood orange compete in freshness, ahead of the upcoming arrival of watermelon and pear. As for ice creams, while stracciatella, caramel, and speculoos remain unbeatable favorites,the Orangette (fior di latte with caramelized orange zest pieces) stands out as the big surprise of the season. And if the heat keeps you at home, Capoue will deliver itself right to your living room via Uber Eats for a frosty treat!
