A historic chapter is about to turn in the heart of Ixelles. The legendary Demeuldre-Coché porcelain factory, an emblem of Brussels’ architectural and industrial genius since 1830, is officially up for sale. This breathtaking 3,000 m² complex, located on Chaussée de Wavre, has hosted the great names of the national elite, from Victor Horta to Paul Saintenoy. With its Neo-Renaissance façade, period glass roof, and majestic salons, this listed site represents a unique real estate opportunity. Immerse yourself in the epic history of this temple of the capital, from its productive golden age to its prestigious transformations over the years.
The Demeuldre-Coché saga: two centuries of Ixelles history
The history of this exceptional site is intertwined with the path toBelgian independence. It was in 1830 that the French porcelain maker Charles-Christophe Windisch founded the original factory, strategically located at the former post station on Chaussée de Wavre. Over the decades, the project became an industrial flagship, driven by the Coché, Vermeren, and Demeuldre families. The factory then experienced a spectacular golden age, becoming a true global benchmark for porcelain, crystal, and ceramics.

Architecturally, this treasure bears witness to the unique evolution of local styles. The commercial façade, erected in 1905 by Maurice Bisschops, captivates with its Neo-Renaissance style adorned with ceramic advertising friezes. The interior takes us on a journey through time with its decor featuring cast-iron columns, coffered ceilings, and decorative panels. But the highlight of the show remains the 1874 exhibition hall: a metal structure topped by a monumental glass roof reminiscent of the factory’s collaborations withArt Nouveau masters such as Victor Horta.
A unique heritage investment in the heart of the capital
Today, this monument to Brussels’ history is seeking a new lease on life. Listed at €3.5 million by the Brigitte Salama agency, the former factory boasts staggering dimensions: 3,000 m² of living space housing ten bedrooms, an 800 m² living room, and a massive professional kitchen. In addition to its spaciousness, the property offers high-end amenities including a concierge service, integrated security, and sixteen parking spaces!

Beyond the numbers, it is the site’s versatility that captivates. Listed and preserved, the building lends itself equally well to the creation of exceptional residences, the establishment of luxurious offices, or a prestigious art gallery. This listing marks a major turning point forlocal urban planning, shaping the vibrancyof Ixelles. Balancing respect for its industrial past with contemporary demands, the next owner will become the guardian of a Brussels landmark, a tangible reminder of the capital’s grandeur.