What if the best summer getaway weren’t on the Belgian coast or on the other side of Europe? Just 45 minutes from Brussels, Louvain-la-Neuve is once again preparing to take on the look of a giant seaside resort. Since June 2026, hundreds of metric tons of sand have taken over the Grand-Place to bring Louvain-la-Plage to life — an event that has become a must-visit for anyone dreaming of a vacation without leaving Belgium.
A pop-up seaside resort in the heart of Wallonia

Every summer, the transformation feels almost surreal. Where you’d normally walk across the Grand-Place in Louvain-la-Neuve to go shopping or head to a sidewalk café, you suddenly discover a real urban beach lined with palm trees, umbrellas, and lounge chairs. For over a month, the city center swaps its student vibe for a setting straight out of a summer postcard.
Admission is completely free, and the spirit remains the same! Slow down, soak up the sun, and treat yourself to a vacation break without having to travel miles. It’s a concept that attracts thousands of visitors every year from Brussels and all over Wallonia.
Pétanque, tree-top adventure courses, and concerts: a program that has all the makings of a vacation
Louvain-la-Plage is more than just a few square meters of sand. The event features an entire summer playground designed for all ages. Those looking to relax can settle in on the terrace, while the more active enjoy games of pétanque, cuistax rides, or challenges on the tree-top adventure courses.
Families also get their money’s worth thanks to the many activities designed for children. Bouncy castles , play areas, and fun activities fill the days. Then concerts and festive events take over in the evening. The result? A joyful and laid-back atmosphere that sometimes makes you feel like you’re hundreds of kilometers away from Brussels.
Cocktails in the sun, long summer evenings, and a seaside atmosphere
Just a few minutes at Louvain-la-Plage are enough to forget about everyday life and let yourself be swept away by the summery atmosphere of the place. Order a cocktail, share some tapas with friends, settle into a lounge chair, and watch the evening gently unfold beneath the string lights.
Open daily from 10 a.m. to midnight, the pop-up beach has become one of the most popular spots of the Belgian summer. Easily accessible by train or car from Brussels, it checks all the boxes for the perfect day out. It offers a change of scenery, a festive atmosphere, family-friendly fun, and above all, incredible convenience. One thing is certain… This summer, once again, your vacation might just start in Louvain-la-Neuve!
📍Address: Grand-Place, 1348 Louvain-la-Neuve
📆 Dates: June 26–July 30, 2026